Analysis of Film Poster

Carrie

Carrie(1976)

'Carrie' is a upcoming horror film the audience would immediately know that this is a horror film as it has all the expected conventions such as the billing block which is very common to have on every film poster. Above the billing block it says its based on the novel by Stephen King. Stephen King is known for writing gruesome and scary novels and this can make the audience want to watch the film. Firstly, the main image of the film poster is Chloe Mortez who is covered in blood, which is dripping from her eye and her forehead. This connotes that the film may include several deaths or accident's as blood symbolizes danger and death.

Also the film's title is 'Carrie' and the main colour used is red and white, the colour red is portrayed as blood as it drips from the title. This has all the expected conventions of a horror film poster as the title is in red, the actress's name's and Chloe herself.  However it also subverts typical conventions of a movie poster as the title's film is on the bottom right, its usually at the center of the poster or the top left. The audience don't see much of Carrie's costume but it's the same colour as the background. Her facial expression is quite still and icy and this could represent that she has been through a lot in the film, with the blood dripping down her face.

The USP(unique selling point) of this film poster is the main protagonist Carrie who is played by Chloe Mortez who is famously known for being in successful films such as Kick Ass 1 & 2.

The main themes spotted in film poster is childhood issues which is a typical theme featured in many horror films because childhood is meant to represent our innocence and children shaping into adults. The main image is of a young actress in her early teens, who plays a young character still in high school.

Carrie is a remake and it was firstly filmed in 1976 and it was very popular. Their is a huge contrast between the two film posters. Firstly, it of course has a different actress featured in the film, it has two main images. Carrie's facial expression in the first image where she is wearing a light pink prom dress and a tiara. It appears as if she's prom queen as she is wearing a tiara to suggest that, also she is caring flowers. This is very unusual because of the modern day film poster, the audience don't see Chloe Mortez's costume but we see her icy expression and this other actress looks very happy. Prom dresses are usually associated in fairy tales and in films like Cinderella therefore its a shock to see her wearing a prom dress and this turns the fairy tale elements upside down as the events have changed. This contrasts with the image next to it, where her prom dress has changed colour. She is covered in blood and the audience expected this as Carrie is a horror film and it's bound to have include killings and blood in the film. 

Carrie's film title is very different from the modern film poster as it's font and style is wavy but this could relate to Carrie's roller-coaster in the film and how she changes her personality in the film. As both images in this poster show the same person but her having 'powers' as the subtitle in the film poster says changed her or prom changed her. This film poster tells the audience more of the narrative then the modern day poster.